Usabilla Alternative

Blocksurvey blog author
Written by Vimala
Jul 11, 2023 · 4 mins read

The best Usabilla alternative is BlockSurvey, a privacy-first platform for user feedback, community surveys, and market research where every response is encrypted end-to-end and fully owned by you, not the vendor.

User research and feedback tools are necessary to build customer-centric products, but it's genuinely hard to pick one and be confident it'll hold up. Usabilla, now folded into SurveyMonkey's "GetFeedback" product line, has long been a default choice for on-site feedback widgets. This post compares Usabilla and BlockSurvey directly so you can see where each one wins, in plain language, before you commit.

If you've been reading anything about user experience or feedback collection, you've likely come across Usabilla or BlockSurvey. Both let you roll out on-site surveys and widgets so visitors can quickly tell you what's working and what isn't.

Usabilla vs BlockSurvey in 2026: Quick Comparison

Here's the side-by-side before you read the details. Usabilla figures below are the best publicly available data as of 2026. Where a number is unverified or third-party (Usabilla no longer publishes its own current pricing), we've said so rather than guessing.

Axis Usabilla (GetFeedback) BlockSurvey
Privacy / Compliance ISO 27001:2013 certified per its security page; standard cloud-vendor model, so SurveyMonkey/GetFeedback can technically access and process response data. Encrypted end-to-end by default, so even we can't read your responses. Built for GDPR/HIPAA/SOC2-sensitive use cases out of the box.
Pricing No official public pricing anymore. The pricing page now redirects to SurveyMonkey sales. Third-party listings (SaaSworthy, ITQlick, SpotSaaS) cite inconsistent, unverified legacy figures ranging from roughly $50/mo to $450 to $4,500/mo depending on user count. Treat as estimates, not fact. Transparent self-serve plans. See current pricing at blocksurvey.io/pricing.
Free-tier limits No free plan. A 14-day trial exists, reportedly capped around 20 responses (single third-party source, unconfirmed on an official page). See current free-plan details at blocksurvey.io/pricing.
Customization Targeted, in-page intercept widgets (NPS/CSAT triggers) with configurable placement, but limited deeper form-level branding options per reviewer feedback. Full control over colors, backgrounds, fields, branding logos, and custom URLs on every form.
Integrations Standard enterprise integrations tied to the SurveyMonkey ecosystem. Webhooks plus Zapier and other middleware platforms, connecting to 1,000+ apps.
Reporting Continuous CSAT/NPS trend dashboard with AI-assisted sentiment tagging and keyword matching, a strength reviewers call out. Built-in reporting and analysis, including AI-assisted data analysis for faster insight from responses.
Self-host / Data ownership Fully hosted by SurveyMonkey/GetFeedback, with no self-host or independent data-ownership option. Zero-knowledge architecture: data is encrypted client-side, and you hold the keys to your own response data.

Usabilla's G2 and Capterra ratings

★★★★☆ G2: 4.5 / 5 (roughly a dozen reviews, sources vary between 11 and 12, a small sample)

★★★★☆ Capterra: 4.0 / 5 overall from just 3 reviews: Ease of Use 4.3, Customer Service 4.5, Features 4.3, but Value for Money only 3.0/5, and Likelihood to Recommend around 33%.

Note: both review counts are very small samples, so treat the averages as directional rather than statistically strong.

What is Usabilla?

Usabilla is an on-site user experience tool for web analytics and feedback. It lets websites and blogs collect user feedback through visual surveys, polls, smiley-face ratings, and open-text comments. It installs a custom feedback button in minutes and rolls out targeted, in-context intercepts.

Usabilla was acquired by SurveyMonkey in March 2019 and its product line was folded into what's now branded "GetFeedback Digital." A separate, Salesforce-integrated product called "GetFeedback Direct" is being shut down entirely on December 31, 2026, with customers pushed to migrate to SurveyMonkey Enterprise, which is worth knowing if you're evaluating where the product is headed. TrustRadius's current listing title for Usabilla even reads "(discontinued)" as of 2026.

Why teams are leaving Usabilla in 2026

Usabilla still does one thing well, in-context intercept widgets, but reviewers and independent trackers point to real, specific reasons people are moving off it:

  • Product stagnation: no meaningful feature updates or published roadmap since the SurveyMonkey acquisition over six years ago; TrustRadius now lists the product outright as discontinued.
  • No mobile app: feedback collection is limited primarily to desktop, a real gap against newer tools built mobile-first.
  • No video or screen-recording responses, a capability increasingly expected from modern feedback tools.
  • Accessibility gaps: reviewers and audits flag color-contrast issues and weak keyboard/assistive-technology support.
  • Weak value for money: Capterra's Value-for-Money subscore sits around 3.0/5, paired with an enterprise-style sales process that feels heavy for the feature set, plus reports of slow support response times.

One reviewer put the mobile and navigation gaps this way:

"The site is not set up for viewing on a mobile device, and there's no way to update the geographical obligation details and benchmarks for locations outside of the United States. In terms of navigation, there's no easy way to open multiple pieces of feedback in different tabs, and in some cases, extremely lengthy reviews are partially cut off in the hover preview. Being able to re-organize the dashboard (Ex. Have 'Most Active Pages' at the top), would also help with the administration."

For more detailed customer reviews, feel free to check this link out.

To be fair: what Usabilla still does well

It's not all downside. Several strengths keep showing up in reviews:

  • In-context/intercept feedback: triggering targeted, in-page NPS/CSAT widgets based on user behavior, rather than only sending standalone surveys.
  • Analytics dashboard: continuous CSAT/NPS trend tracking with AI-assisted sentiment tagging and keyword matching, called out repeatedly as genuinely useful.
  • Simple deployment: easy to implement and manage across multiple websites for basic on-site feedback.
  • Ease of use: reviewers consistently rate this higher than value-for-money.

No verifiable data-breach history turned up in research for Usabilla. Its public security statement cites ISO 27001:2013 certification since 2019 and ongoing security testing. That's a reasonable baseline, but it's a standard hosted-vendor model, not a zero-knowledge one: the vendor can technically access your data.

BlockSurvey as a Usabilla Alternative

BlockSurvey is built around a simple idea: your respondents' data should belong to you, encrypted end-to-end, so even we can't read it. Today, BlockSurvey has widgets to collect user feedback directly on your website, without needing an API key.

Here's a closer look at what BlockSurvey offers.

  • Mobile usage: BlockSurvey is both a web app and works reliably on any modern browser, fully device-agnostic. Build and manage forms from whatever device you're on.
  • Customization and functionality: customize colors, backgrounds, fields, branding logos, and URLs, so each form genuinely feels like yours.
  • Integrations: webhooks plus Zapier and other middleware platforms connect BlockSurvey to 1,000+ tools, so response data moves into the systems your team already uses.
  • Widgets: distribute forms on your own website using embeddable widgets to collect subscriptions or feedback with minimal setup.
  • Branding: full control over how your forms represent your brand, whether you're a startup or an established business.
  • Privacy by design: responses are encrypted end-to-end, so even BlockSurvey can't read them. You control your data, and no one else can access it without your consent.

Best for X: which one should you actually pick?

  • Usabilla is best for teams already inside the SurveyMonkey ecosystem who just need lightweight, in-context website intercept widgets (smiley ratings, quick NPS popups) and don't mind a no-free-tier, enterprise-style sales process with an unclear product roadmap.
  • BlockSurvey is best for teams and individuals who want feedback and survey data encrypted end-to-end by default, transparent self-serve pricing, full data ownership, and active product development, especially for privacy-sensitive use cases like healthcare, community, and compliance-driven research.

Summary: Usabilla Alternative

BlockSurvey is a Usabilla alternative you can use to collect feedback from your visitors without requiring an API key. It embeds surveys directly into your website so you can engage visitors right where they are, with every response encrypted end-to-end.

There's more to explore too: plans for students, non-profits, and growing businesses. See current plans and what's included at blocksurvey.io/pricing.

Head over to BlockSurvey and build your first form. It only takes a few minutes to get started.

Usabilla Alternative FAQ

Why to choose Usabilla?

Usabilla is an on-site user experience tool used to collect user feedback through various methods ranging from surveys to polls and rating scales. Usabilla majorly used for collecting qualitative and quantitative user feedback across digital channels including websites, apps and emails.

Why should I choose Blocksurvey as an alternative to Usabilla?

BlockSurvey is device agnostic and you can access the survey templates and forms from any device you want. And BlockSurvey’s customers have complete control over their data guaranteed with utmost privacy and security.

How much does Usabilla cost?

Even though Usabilla lets you enjoy a free trial, but not for too long, you've to start soon, paying around $49 for advanced features.

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blog author description

Vimala

Vimala heads the Content and SEO Team at BlockSurvey, working to help organizations ask better questions and make sense of their data in a privacy-first, AI-driven world. She believes clear words enable better decisions, drives meaningful change, and AI is transforming how insights are created, analyzed, and shared across organizations.

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