Why Does BlockSurvey Use Google Analytics, Facebook Pixel, and Other Tracking Tools on the Home Page?

At BlockSurvey, we are dedicated to providing a privacy-first survey platform that ensures your data remains secure and under your control. We understand that seeing tools like Google Analytics and Facebook Pixel on our home page might raise questions about our commitment to privacy. We want to address this transparently.

Purpose of Using Tracking Tools

• Business Growth and Sustainability: We use these tools only when we are running advertising campaigns to measure the effectiveness of our ads. By understanding how visitors interact with our home page during these periods, we can optimize our marketing efforts to reach more people who value privacy-focused survey solutions.

• Conversion Tracking: Tools like Google Analytics and Facebook Pixel help us track conversions from our ads when they are active. This information is crucial for allocating resources efficiently and ensuring that we can continue to offer and improve our services.

Your Privacy Remains Our Priority

• Your Audiences Are Never Tracked: We do not track individual visitors or collect personal data about your audience when you roll out the BlockSurvey for data collection.

• Limited Use During Ad Campaigns: These tracking tools are enabled only when ads are being run for growth, not all the time. This means that outside of our advertising periods, no tracking scripts are active on our home page.

• No Impact on Survey Data: Your survey data and the responses you collect are fully encrypted and never subjected to any third-party tracking or analytics. We maintain strict protocols to ensure that survey data remains private and secure.

• Limited to Marketing Pages: The tracking tools are implemented only on our public-facing marketing pages, such as the home page and informational sections of our website. They are not present within the BlockSurvey application where you create surveys and collect responses.

Balancing Transparency and Growth

• Transparency: We believe in being open about our practices. By informing our users about the occasional use of these tools, we aim to maintain the trust you've placed in us.

• Supporting Business Growth: Utilizing these tools during advertising campaigns helps us grow and reach a wider audience who can benefit from our privacy-first solutions.

Your Control Over Data

• Opt-Out Options: You have the option to disable cookies or use browser extensions that block tracking scripts if you prefer not to be tracked on our marketing pages during advertising periods.

• Privacy Policy Details: For more information on how we handle data on our website and within the BlockSurvey platform, please refer to our Privacy Policy.

Commitment to Privacy in Our Core Service

• End-to-End Encryption: All surveys and responses are protected with end-to-end encryption, ensuring that only you have access to your data.

• No Third-Party Access: We do not share or sell your survey data to any third parties. Your data is yours alone.

• Zero Tracking in the Application: The BlockSurvey application itself is free from any analytics or tracking scripts, reinforcing our commitment to providing a truly privacy-first service.