Are MailChimp Surveys Anonymous?

Are you still using the Mailchimp Survey tool? Are you not convinced about Mailchimp’s anonymity? If that is the case, it can result in a culture of mistrust between the Survey owner & respondent. You will receive biased responses. Your sensitive surveys need to be anonymous. I understand the experience can be traumatic if your sensitive surveys are not anonymous in nature.

Read on to learn a little more about Mailchimp.

Mailchimp’s Cases of Data Breach

The reveal is Mailchimp has 3 cases of data breaches so far. Let’s see what those are and their implications.

First Breach - March 2022

In March 2022, a social engineering & phishing act was performed to compromise the data of Mailchimp’s 300 customer accounts. This attack mainly targeted Mailchimp’s cryptocurrency-related customers. One of their customers, Trezor, the hardware wallet maker, was heavily affected by this breach.

Read the full & detailed story.

Second Breach - August 2022

Just 4 months later in August 2022, the second breach happened on Mailchimp’s server, affecting its customer, the Digital Ocean, a cloud infrastructure provider. Phishing attempts were made to target the clients of Digital Ocean. This breach worsened the situation, despite Mailchimp’s attempt to notify its customers of the breach.

Read the full & detailed story.

Third Breach - January 2023

In January 2023, Mailchimp faced its third breach. Phishing attacks were made and data from 133 customers was compromised. One of the well-known e-commerce providers, WooCommerce, was one of the customers affected by this breach.

Read the full & detailed story.

Non-Anonymous Nature of Mailchimp Surveys

As most of you are aware, Mailchimp is primarily an email marketing platform. Email collection is an essential priority function in email marketing. Email id’s are collected & preserved for segmentation and targeted marketing. The Survey is only a secondary offering of Mailchimp that is deployed to support Email marketing.

• There is no primary focus on achieving Anonymity.
• Anonymity is not emphasized in Mailchimp’s ethos.
• It has no dedicated features or options to support & maintain the anonymity.
• Mailchimp simply states its surveys become anonymous, when email id is not collected.
• There is not even proper mention of anonymity elsewhere in their survey documentation.

You can further evaluate Mailchimp’s anonymity for yourself under the guidance of How to identify if a survey is anonymous or not.

If you are still not convinced about Mailchimp’s anonymity, you need not worry about it.

There is a solution: BlockSurvey.

3 Concrete Reasons to Choose BlockSurvey

Just read the 3 reasons below, and you will choose BlockSurvey.

No trackers

With BlockSurvey, there is no silent monitoring of user data or respondent data. This platform does not track IP addresses or other metadata. It does not run recommended advertisements. BlockSurvey is completely end-to-end encrypted with utmost security for your data both at transit & rest.

Zero Knowledge

BlockSurvey is designed with a privacy focus in mind. Unlike Mailchimp, BlockSurvey stores its data on decentralized nodes, guaranteeing true data ownership. The user data is secured with a secret key. There is no possibility of data breaches with its decentralized ethos. Most importantly, BlockSurvey cannot access your data.

Anonymous Seal

The ‘Anonymous Seal’ of BlockSurvey is a defining feature that is not present in many other alternatives. The feature is so simple. No collection of PII when the feature is switched ON. Collection of PII when the feature is switched OFF. Additionally, the Anonymous Seal is visible to the respondents in their survey-taking screen to build trust.

With these 3 reasons there is no reason for you to not choose BlockSurvey to achieve true Anonymity in your surveys.

Mailchimp vs BlockSurvey

I don’t want to end this write without showing you a comparison between Mailchimp & BlockSurvey. Have a look, it's here.

Conclusion

Finally, if you are still looking for Anonymity in Surveys, the choice is yours. Do you want to opt for the data breach filled & marketing natured Mailchimp Survey? Else do you want to opt for the privacy-focused BlockSurvey?

Try this Anonymous survey software before leaving. You will thank us later.