Brand Identity Questionnaire

Your brand identity is how your audience perceives you. Use this questionnaire to find yours by answering them. Find your brand voice, values and personality.

2 minutes to complete


Brand Identity Questionnaire is open to all individuals.


Questions for Brand Identity Questionnaire



Who is your ideal customer?

The answer should be a text input.

What pain points do you solve?

The answer should be a text input.

How are you different?

The answer should be a text input.

Why do your clients trust you?

The answer should be a multiple choice:
  1. Transparency
  2. Expertise
  3. Flexibility

What's your story?

The answer should be a text input.

What are the 5 words that describe you?

Eg. Quality, Consistency, Values, Customer Services, Commitment

The answer should be a text input.

What brands do you admire?

The answer should be a text input.

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Here are some FAQs and additional information
Brand Identity Questionnaire

What is a brand identity?

A brand identity is the visual and emotional expression of a company or product. It includes the company’s name, logo, tagline, colors, and overall look and feel.

Why is a strong brand identity important?

A strong brand identity is important because it helps customers remember and recognize your company or product. It also conveys the company’s values and personality, which can help build trust and loyalty.

How do I create a strong brand identity?

There are many factors to consider when creating a brand identity, but some key elements include a distinctive name, logo, and visual style. It’s also important to make sure your identity is consistent across all of your marketing materials.

What are some common mistakes to avoid when creating a brand identity?

Some common mistakes include using generic or overused names, logos, and colors. It’s also important to avoid being too trendy or copying another company’s identity.

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