Token Gated Forms & Surveys for Web 3.0 Companies

Regular forms and surveys can feel like fishing in an ocean; you might get a lot of responses if you have a large community, but are they from the people who truly matter? How can you gather feedback from people who are truly your champions?

This is where Token Gating helps imagine getting feedback only from people who own a specific Fungible or NFT token. Gain a better understanding of your Web3 audience or community and better insights from the data. To help web3 companies and audiences, BlockSurvey brings the Token Gating feature not just for data collection from the targeted audience, but with Token Gating; you ensure that only relevant participants and those who hold a specific token can access your forms and surveys. This makes your data more reliable, and your audience feel special and engaged.

Understanding Token Gating

In the Web 3 world, Token gating grants access to online content, features, or resources by verifying the ownership of a specific token or cryptocurrency in a user's crypto wallet. It could be either an FT or NFT. Users must prove ownership of their holdings stored in their crypto wallet to access. When it comes to data collection through forms & surveys, you can token-gate them.

How Token Gating Works?

• When a user connects to their crypto wallet, the system checks whether the user holds the specific token in their wallet.
• If token ownership is verified, access is granted; otherwise, it's denied.

Why should a form/survey be gated? and How does it help?

Gating a form or survey, especially with Token Gating in the Web3 context, offers several advantages:

• Targeted Audience Engagement: By gating your form or survey with FT or NFT ownership, you ensure that only individuals who are genuinely interested or invested in your project or community participate. This leads to more meaningful interactions and insights from your target audience. Customer story: How Yuga Labs collected feedback from 1,000 NFT holders using BlockSurvey’s Token Gating feature? Read More!
• Enhanced Data Quality: Token gating helps filter out irrelevant or spam responses, ensuring the data you collect is more accurate and reliable. By focusing on participants who hold specific tokens or NFTs, you're more likely to receive valuable feedback and insights relevant to your project or community.
• Exclusivity and Engagement: Token gating creates a sense of exclusivity and rewards for token holders, fostering a stronger sense of community engagement and loyalty. Participants feel special and recognized for their involvement, which can lead to increased participation and commitment.
• Governance and Decision-Making: In Web3 environments, token gating can also be used to grant voting rights or access to governance decisions only to token holders. This ensures that decisions are made by invested community members, increasing transparency and decentralization.
• Incentives and Rewards: Token gating can be utilized to offer exclusive benefits, rewards, or early access to products or features for token holders. This incentivizes participation and encourages community members to actively engage with your project or platform.

How to use BlockSurvey as token-gated forms & surveys for your Web 3 project?

Follow the below guide for setup:

• Step 1: Choose Your Network: Choose your network to start with. BlockSurvey supports token gating for Bitcoin, Stacks, Solana, Ethereum, Polygon, Avalanche, and Celo today. Once the network is selected under the Gating tab, choose whether you want to gate by Fungible vs Non-Fungible, Allowlist.
• Step 2: Set up your token for gating: Choose the token name you want to use. To get started quickly, we have added the tokens and contracts of the most active Web3 projects. Multiple token gating conditions can also be set. If you don’t see your project, select “other” and add the contract address of your token and you are good to go. More details in the next step.
• Adding Custom Tokens: If you have a project that is not listed, use the 'Other' option to add your Token name, Token contract address, and minimum holding(s). This ensures your form or survey is gated based on your token.
  • Token Name is the descriptive label for a particular cryptocurrency or token.
  • Contract address is the identifier for a specific smart contract on a blockchain.
  • Token Decimals are the smallest divisible unit or precision level of a token.
  • Minimum holding value is the least amount of a token or asset one must hold to meet a specific requirement or criteria.
• Step 4: Hit Publish: Once everything is set, publish it and share the URL of the BlockSurvey from the 'Share' screen.
• Step 5: Test your token-gating setup: Open up the BlockSurvey URL, and do a test submission from your wallet. If good, ask your respondents to participate.

When respondents answer the form or survey, they sign in using the network's wallet. For Stacks and Bitcoin, we support Leather, Xverse, UniSat, and OKX wallet. Similarly, we support major wallets like Metamask, Phantom for Ethereum, Polygon, and Solana. Upon connecting to the wallet and signing a message, no transactions are made on the chain. BlockSurvey uses the network API and the wallet address to check for holdings. If holdings are met, we let the user submit, or else users cannot.

Note: For EVM-based chains, BlockSurvey supports further checks for delegation through Warm.xyz and Delegate.xyz by this, your audience can safely use a delegated warm wallet rather than a cold wallet for participating in gated forms & surveys.

What are some use cases you can unlock using BlockSurvey for token gating?

• Exclusive Content Access: A decentralized content platform could use token gating to provide exclusive articles, videos, or podcasts only to users who hold a certain amount of a specific token. For instance, a blockchain-based music streaming service might release a new album that only token holders can listen to. Customer Story: How BlockSurvey Helped Smartists Music Score Distribution with Token Gating? Read More!
• VIP Event Access: A Web3 conference or event could offer special VIP tickets that are only accessible to individuals who possess a specific token. Benefit: Token gating creates a sense of exclusivity and rewards loyal community members, enhancing their engagement.
• Early Product Releases: A decentralized app (dApp) could grant early access to new features, updates, or items to users who hold a certain token
• Governance and Voting Rights: In decentralized autonomous organizations (DAOs), token gating can be used to restrict voting rights to those who hold a governance token. This ensures that only invested community members can influence important decisions.
• Airdrops and Rewards: Token projects might airdrop new tokens or rewards to holders of an existing token. This can be used to reward loyal users or to distribute governance tokens.
• Exclusive NFT Access: A decentralized art gallery platform could utilize token gating with allowlist to grant exclusive access to limited-edition NFT artworks. Users must hold specific NFTs in their wallet, along with a minimum balance of a designated fungible token. This grants them access to private exhibitions or early releases of new NFT collections.
• Exclusive Ticket Sale: An event organizer could use token gating to offer exclusive ticket sales for high-demand events and get payment through Stripe. By requiring attendees to hold a specific amount of a designated token, to gain early access to ticket purchases before they are made available to the general public. Customer Story: Check out the Ninjalerts Yacht Party in Hong Kong. The exclusive event RSVP was managed using BlockSurvey.

1/ EXCITED TO PRESENT

NINJA•YACHT🍕🥷

Exclusive @Pizza_Ninjas Event at Ordinals Asia!

Join us for a 4-hour scenic tour of Hong Kong's beautiful Victoria Harbour aboard a real yacht (pics below) 👇

Onboard we'll serve some of HK's best pizza, craft cocktails, & have two… pic.twitter.com/RPXUjPaqjr

— trevor.btc (@TO) April 29, 2024

Conclusion

By using BlockSurvey’s Token Gating feature, you can ensure that your data collection efforts are targeted towards the people who truly matter, your true community members - those who hold specific tokens or NFTs in their digital wallets. This makes your data more reliable and fosters a sense of exclusivity and engagement among your audience. So why wait? Set up Token Gating and unlock a whole new level of engagement and better insights from your Web3 audience. BlockSurvey is aware of the modern needs of Forms & Surveys for Web 3.0 Companies. When you explore the Web 3.0 world, remember BlockSurvey is here to help with your data collection.